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Team Messe Muenchen SA stays on top of trends with CEM qualifications

Three key team members of Messe Muenchen South Africa are among the elite Class of 2020 to have graduated from the first Certified in Exhibition Management® (CEM) programme in Africa.

AAXO, in conjunction with the International Association of Exhibitions and Events (IAEE), hosted the internationally recognised CEM programme in Africa for the first time this year. The CEM qualification is a globally recognised designation that demonstrates the highest professional standard throughout the exhibitions and events management arena.

Messe Muenchen South Africa, constantly striving to improve on excellence, nominated three team members to participate this year. All three, Betty Sichivula – Project Director, Dain Richardson – Senior Exhibition Manager, and Wessel vd Linde – Director of Finance and Operations, graduated.

Congratulating the team, Suzette Scheepers, CEO of Messe Muenchen South Africa, says: “Despite the fact that our team members have decades of exhibition experience under their belts, we believe it is important to stay abreast of changing trends and continually refresh our knowledge through ongoing training and development. Achieving the CEM qualification shows that our team members are up to date and aligned with international best practice.”

Messe Muenchen South Africa presents a series of industry exhibitions taking place in South Africa in 2021, including bauma CONEXPO AFRICA, Sub Saharan Africa’s Leading Trade Fair for Construction, Building Material, Mining, Agriculture & Forestry Machines, Machinery and Vehicles and the co-located  exhibitions – IFAT Africa , the leading trade fair for water, sewage, refuse and recycling in Southern Africa, analytica lab Africa, the trade fair for laboratory technology, analysis, biotechnology and diagnostics in South Africa and food & drink technology Africa (fdt Africa), presenting food & drink manufacturing solutions.

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Messe Muenchen South Africa also presents air cargo Africa, to be hosted in Johannesburg in February 2023.  Air cargo Africa engages the global air cargo community to explore and strengthen networking corridors with the African Continent.


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